Yahoo-Microsoft Deal a Win for Advertisers

January 30, 2009

The search deal announced today between Yahoo and Microsoft looks to be good for advertisers, but it may not be enough for the new #2 search engine to knock Google off its lofty perch. …

Thanks for the Feedback & All You Need is Love

January 19, 2009

Early feedback on the SEO Toolbar has been quite positive.

You know people like a Firefox extension when an official Microsoft blog makes an entry promoting it!

Actually I just wanted an excuse to embed this Beattles video in a blog post :)

Have a good weekend everyone!

SearchDay | Bribing People To Send You Emails

January 19, 2009

Today’s search engine marketing news and opinion: Bribing People To Send You Emails With Gift Cards; Google Lets Go 100 Recruiters, Reorganizes Engineering Team; Nielsen Online December 2008 Search Engine Share Rankings; and more.

SearchDay | Training Your Content Developers on SEO Copywriting

January 19, 2009

Today’s search engine marketing news and opinion: Training Your Content Developers on SEO Copywriting; Tibet’s Revenge; Google Maps Adds Features to Local Business Ads; and more.

SearchDay | Should You Target the Head or the Long Tail?

January 19, 2009

Today’s search engine marketing news and opinion: Should Your SEO Strategy Target the Head or the Long Tail?; Report: Carol Bartz to Become Yahoo CEO; Obama to Nominate Former IAC Executive as FCC Chairman; and more.

SearchDay | 7 Social Media Predictions for 2009

January 19, 2009

Today’s search engine marketing news and opinion: 7 Social Media Predictions for 2009; Search Ad Quality Score 101; Rounding Up the Usual Click Fraud Suspects; and more.

SearchDay | We’re All Convertibles, And It’s Time to Take the Top Down!

January 19, 2009

Today’s search engine marketing news and opinion: Lies, Damned Lies, and Statistics; PPC Landing Pages: Surprising Examples; Is Yahoo on the Verge of Naming Yang’s Replacement?; and more.

SearchDay | Don’t Overlook These Link Building Opportunities

January 19, 2009

Today’s search engine marketing news and opinion: Don’t Overlook These Link Building Opportunities; Three Major Announcements from Microsoft Regarding Live Search; Yahoo Gets Into the TV Business (Kinda), While TiVo Gets Into Search (Sorta); and more.

SearchDay | Writing Sales Copy for Conversions

January 19, 2009

Today’s search engine marketing news and opinion: Forget Tibet; Free the Content; Paid Search Spend up 12% in Q4; Facebook Reaches 150 Million Users Worldwide; and more.

SearchDay | There’s No Shortcut to Good SEO

January 19, 2009

Today’s search engine marketing news and opinion: There’s No Shortcut to Good SEO…Or Is There?; E-mail Marketing Tips for Small Business; Yahoo Gives Itself Permission to Change Your Search Marketing Campaigns; and more.

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